{"id":189333,"date":"2024-10-07T17:01:43","date_gmt":"2024-10-07T14:01:43","guid":{"rendered":"https:\/\/www.techpress.gr\/?p=189333"},"modified":"2024-10-07T17:03:19","modified_gmt":"2024-10-07T14:03:19","slug":"189333","status":"publish","type":"post","link":"https:\/\/www.techpress.gr\/index.php\/archives\/189333","title":{"rendered":"\u03a4\u03bf AI &#038; Digital Transformation Conference \u03c4\u03b7\u03c2 KPMG \u03c5\u03c0\u03bf\u03b4\u03ad\u03c7\u03b5\u03c4\u03b1\u03b9 35+ \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03bf\u03c5\u03c2 \u03bf\u03bc\u03b9\u03bb\u03b7\u03c4\u03ad\u03c2 \u03ba\u03b1\u03b9 250+ CFOs"},"content":{"rendered":"<blockquote><p><strong>\u03a4\u03bf<span class=\"Apple-converted-space\">\u00a0 <\/span>AI &amp; Digital Transformation Conference \u03c4\u03b7\u03c2 KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c4\u03b7\u03bd \u03a4\u03c1\u03af\u03c4\u03b7 15 \u039f\u03ba\u03c4\u03c9\u03b2\u03c1\u03af\u03bf\u03c5, \u03bc\u03b5 \u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03cc \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u201cHarness Technology \u2013 Change the Game\u201d, \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03b1\u03bb\u03c9\u03c3\u03bf\u03c1\u03af\u03c3\u03b5\u03b9 \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03b1 \u03c3\u03c4\u03b5\u03bb\u03ad\u03c7\u03b7 &#8211; CIO, CTO, COO, CDO, CFO, CMO \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03b5\u03be\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03cc &#8211; \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03bd\u03b1\u03c1\u03c0\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03b7\u03bc\u03ad\u03c1\u03b1 \u03c3\u03c5\u03b6\u03b7\u03c4\u03ae\u03c3\u03b5\u03c9\u03bd, \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03c9\u03bd, \u03b1\u03bd\u03c4\u03b1\u03bb\u03bb\u03b1\u03b3\u03ae\u03c2 \u03b1\u03c0\u03cc\u03c8\u03b5\u03c9\u03bd \u03ba\u03b1\u03b9 networking \u03bc\u03b5 \u03b5\u03c0\u03af\u03ba\u03b5\u03bd\u03c4\u03c1\u03bf \u03c4\u03bf AI \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03bd\u03ad\u03b5\u03c2 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b5\u03c2.<\/strong><\/p><\/blockquote>\n<p>\u03a4\u03bf \u03c3\u03c5\u03bd\u03ad\u03b4\u03c1\u03b9\u03bf \u03b8\u03b1 \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c7\u03b1\u03b9\u03c1\u03b5\u03c4\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 <b>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u03a0\u03b1\u03c0\u03b1\u03c3\u03c4\u03b5\u03c1\u03b3\u03af\u03bf\u03c5<\/b>, \u03a5\u03c0\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd \u03a8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u0394\u03b9\u03b1\u03ba\u03c5\u03b2\u03ad\u03c1\u03bd\u03b7\u03c3\u03b7\u03c2 \u03c4\u03b7\u03c2 \u0395\u03bb\u03bb\u03ac\u03b4\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 <b>\u0394\u03c1. \u039d\u03c4\u03ad\u03bd\u03b9\u03b1 \u039a\u03b1\u03bd\u03b5\u03bb\u03bb\u03bf\u03c0\u03bf\u03cd\u03bb\u03bf\u03c5<\/b>, Head of Digital Innovation, \u0395\u039a\u0395\u03a6\u0395 \u00ab\u0394\u03b7\u03bc\u03cc\u03ba\u03c1\u03b9\u03c4\u03bf\u03c2\u00bb, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03b8\u03b1 \u03b1\u03bd\u03b1\u03c6\u03b5\u03c1\u03b8\u03b5\u03af \u03c3\u03c4\u03b7\u03bd \u03b5\u03bd\u03af\u03c3\u03c7\u03c5\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03bc\u03b5 AI \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf\u03c5\u03c2 \u0395\u03c5\u03c1\u03c9\u03c0\u03b1\u03ca\u03ba\u03bf\u03cd\u03c2 \u039a\u03cc\u03bc\u03b2\u03bf\u03c5\u03c2 \u03a8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae\u03c2 \u039a\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03ac\u03bb\u03bb\u03b1 \u03c0\u03bf\u03bb\u03bb\u03ac.<\/p>\n<p>\u03a4\u03b7 \u03c3\u03ba\u03c5\u03c4\u03ac\u03bb\u03b7 \u03b8\u03b1 \u03c0\u03ac\u03c1\u03b5\u03b9 \u03bf <b>Josh Drean<\/b>, Co-founder &amp; Director of Employee Experience \u03c3\u03c4\u03bf The Work3 Institute, AI &amp; Workforce Advisor \u03c3\u03c4\u03bf Harvard Innovation Labs \u03ba\u03b1\u03b9 \u03c3\u03c5\u03bd-\u03c3\u03c5\u03b3\u03b3\u03c1\u03b1\u03c6\u03ad\u03b1\u03c2 \u03c4\u03bf\u03c5 Employment is Dead (Harvard Business Review Press, 2024), \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c6\u03bf\u03c1\u03ac \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03b5\u03af \u03bc\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5 \u03c0\u03ce\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b5\u03c5\u03b4\u03bf\u03ba\u03b9\u03bc\u03ae\u03c3\u03bf\u03c5\u03bd \u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03bf\u03bd \u03c4\u03b1\u03c7\u03ad\u03c9\u03c2 \u03bc\u03b5\u03c4\u03b1\u03b2\u03b1\u03bb\u03bb\u03cc\u03bc\u03b5\u03bd\u03bf \u03ba\u03cc\u03c3\u03bc\u03bf \u03bc\u03ad\u03c3\u03c9 \u03c4\u03b7\u03c2 \u03c7\u03c1\u03ae\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 \u0391\u0399.<\/p>\n<p>\u039e\u03b5\u03c7\u03c9\u03c1\u03b9\u03c3\u03c4\u03ae \u03b8\u03ad\u03c3\u03b7 \u03c3\u03c4\u03bf \u03c0\u03c1\u03cc\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1 \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5 \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03b7 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03c0\u03ac\u03bd\u03b5\u03bb \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cThe Role of AI in Shaping the Future of Financial Services\u201d<\/b>. \u0397 <b>\u0399\u03c3\u03b1\u03b2\u03ad\u03bb\u03bb\u03b1 \u0392\u03ae\u03c4\u03bf\u03c5<\/b>,<b> <\/b>Chief Strategy &amp; \u0399ntegration Officer,<b> Allianz<\/b>,<b> <\/b>\u03bf <b>\u0391\u03bb\u03ad\u03be\u03b1\u03bd\u03b4\u03c1\u03bf\u03c2 \u0395\u03bc\u03bc\u03b1\u03bd\u03bf\u03c5\u03ae\u03bb, <\/b>Chief Technology Officer<b>, \u03a4\u03c1\u03ac\u03c0\u03b5\u03b6\u03b1 \u03a0\u03b5\u03b9\u03c1\u03b1\u03b9\u03ce\u03c2, <\/b>\u03bf<b> \u0393\u03b9\u03ce\u03c1\u03b3\u03bf\u03c2 \u039c\u03b1\u03c1\u03af\u03bd\u03bf\u03c2<\/b>, \u0393\u03b5\u03bd\u03b9\u03ba\u03cc\u03c2 \u0394\u03b9\u03b5\u03c5\u03b8\u03c5\u03bd\u03c4\u03ae\u03c2 \u039a\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03a8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ce\u03bd \u03a3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03b9\u03ce\u03bd, <b>\u0395\u03b8\u03bd\u03b9\u03ba\u03ae \u03a4\u03c1\u03ac\u03c0\u03b5\u03b6\u03b1<\/b>,<b> <\/b>\u03b7<b> \u039c\u03b1\u03c1\u03af\u03bd\u03b1 \u03a1\u03af\u03ba\u03bf\u03c5<\/b>, Customer, Value and Data Management Director, <b>Alpha Bank <\/b>\u03ba\u03b1\u03b9 \u03bf<b> Dr. \u039a\u03c9\u03bd\u03c3\u03c4\u03b1\u03bd\u03c4\u03af\u03bd\u03bf\u03c2 \u03a7\u03b1\u03c4\u03b6\u03b7\u03c3\u03c5\u03bc\u03b5\u03ce\u03bd<\/b>,<b> <\/b>\u0394\u03b9\u03b5\u03c5\u03b8\u03c5\u03bd\u03c4\u03ae\u03c2 \u03a0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03b9\u03b1\u03ba\u03ce\u03bd \u03a3\u03c5\u03c3\u03c4\u03b7\u03bc\u03ac\u03c4\u03c9\u03bd &amp; \u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03b9\u03ce\u03bd,<b> ERGO Hellas <\/b>\u03b8\u03b1<b> <\/b>\u03c3\u03c5\u03b6\u03b7\u03c4\u03ae\u03c3\u03bf\u03c5\u03bd \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c1\u03cc\u03bb\u03bf \u03c4\u03bf\u03c5 AI \u03c3\u03c4\u03b7 \u03b4\u03b9\u03b1\u03bc\u03cc\u03c1\u03c6\u03c9\u03c3\u03b7 \u03c4\u03bf\u03c5 \u03c4\u03c1\u03b1\u03c0\u03b5\u03b6\u03b9\u03ba\u03bf\u03cd \u03ba\u03b1\u03b9 \u03b1\u03c3\u03c6\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03bf\u03cd \u03ba\u03bb\u03ac\u03b4\u03bf\u03c5. \u03a4\u03b7 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b8\u03b1 \u03c3\u03c5\u03bd\u03c4\u03bf\u03bd\u03af\u03c3\u03b5\u03b9 \u03bf <b>\u0394\u03b9\u03bf\u03bd\u03cd\u03c3\u03b7\u03c2 \u0394\u03b9\u03b1\u03bc\u03b1\u03bd\u03c4\u03cc\u03c0\u03bf\u03c5\u03bb\u03bf\u03c2<\/b>,<span class=\"Apple-converted-space\">\u00a0 <\/span>Partner,<b><span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Advisory, <b>KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1<\/b>.<\/p>\n<p>\u0398\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5 <b>\u03a0\u03b1\u03bd\u03b1\u03b3\u03b9\u03ce\u03c4\u03b7 \u039a\u03bf\u03c5\u03c1\u03ae<\/b>, CEO, <b>Office Line, <\/b>\u03c4\u03bf\u03c5<b> \u03a3\u03c4\u03b1\u03cd\u03c1\u03bf\u03c5 \u03a3\u03c4\u03b1\u03c5\u03c1\u03b9\u03bd\u03bf\u03c5\u03b4\u03ac\u03ba\u03b7,<\/b> Analytics Business Unit Director, <b>Performance <\/b>\u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1<b> \u201cThe Role of AI in Accelerating Digital Innovation and Transformation\u201d <\/b>\u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5<b> \u039d\u03b9\u03ba\u03ae\u03c4\u03b1 \u039a\u03bb\u03b1\u03b4\u03ac\u03ba\u03b7<\/b>, General Manager \u03c4\u03b7\u03c2 ADACOM, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03c3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03b7\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03ae\u03c2 \u03c4\u03bf\u03c5 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 \u201cEmpowering Cyber Defense: AI-Driven XDR Unleashed\u201d \u03b8\u03b1 \u03b1\u03bd\u03b1\u03bb\u03cd\u03c3\u03b5\u03b9 \u03c4\u03b1 \u03c3\u03b7\u03bc\u03b5\u03af\u03b1 Security Challenges, Threat Landscape, Overview of AI-Driven AXDR, AI-Driven XDR Core Components, AI-Driven XDR Services.<\/p>\n<p>\u0388\u03bd\u03b1 \u03c0\u03bf\u03bb\u03cd \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd fireside chat \u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c4\u03bf\u03c5 <b>\u0398\u03b5\u03bf\u03b4\u03cc\u03c3\u03b7 \u03a4\u03cc\u03bc\u03c0\u03c1\u03b1,<\/b> Managing Partner, <b>CPA Law<\/b> \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 <b>\u0392\u03b1\u03c3\u03af\u03bb\u03b7 \u039a\u03b1\u03c1\u03ba\u03b1\u03c4\u03b6\u03bf\u03cd\u03bd\u03b7<\/b>, \u0394\u03b9\u03ba\u03b7\u03b3\u03cc\u03c1\u03bf \u0391\u03b8\u03b7\u03bd\u03ce\u03bd, \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 \u201cAI governance in the public sector\u201d, \u03cc\u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c3\u03c5\u03b6\u03b7\u03c4\u03b7\u03b8\u03bf\u03cd\u03bd \u03c0\u03bf\u03bb\u03cd \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac \u03b8\u03ad\u03bc\u03b1\u03c4\u03b1 \u03cc\u03c0\u03c9\u03c2 \u03b1\u03c0\u03cc \u03c4\u03b7 \u03b8\u03b5\u03c9\u03c1\u03af\u03b1 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03a4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae \u039d\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7, \u03c3\u03c7\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b4\u03b9\u03b1\u03ba\u03c5\u03b2\u03ad\u03c1\u03bd\u03b7\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf AI Act, \u03b7 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b4\u03b9\u03b1\u03ba\u03c5\u03b2\u03ad\u03c1\u03bd\u03b7\u03c3\u03b7\u03c2 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03c9\u03bd \u03ba\u03b1\u03b9 \u0391\u0399 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03b4\u03b7\u03bc\u03cc\u03c3\u03b9\u03bf \u03c4\u03bf\u03bc\u03ad\u03b1 \u03ba\u03b1\u03b9 \u03ac\u03bb\u03bb\u03b1 \u03c0\u03bf\u03bb\u03bb\u03ac.<\/p>\n<p>\u03a0\u03ce\u03c2 \u03c4\u03b1 LLMs \u03ac\u03bb\u03bb\u03b1\u03be\u03b1\u03bd \u03c4\u03b7\u03bd \u03ac\u03c0\u03bf\u03c8\u03b7 \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03ce\u03bd \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7; \u03a0\u03ce\u03c2 \u03b7 \u03b1\u03bb\u03bb\u03b7\u03bb\u03b5\u03c0\u03af\u03b4\u03c1\u03b1\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c7\u03c1\u03b7\u03c3\u03c4\u03ce\u03bd \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7 \u03ac\u03bb\u03bb\u03b1\u03be\u03b5 \u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b4\u03bf\u03ba\u03af\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03b1\u03c0\u03b1\u03b9\u03c4\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf\u03c5\u03c2; \u0391\u03c5\u03c4\u03ac \u03c4\u03b1 \u03b5\u03c1\u03c9\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b8\u03b1 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9 \u03bf <b>\u0391\u03bd\u03b1\u03c3\u03c4\u03ac\u03c3\u03b9\u03bf\u03c2 \u039c\u03c0\u03b1\u03ba\u03b9\u03c1\u03c4\u03b6\u03ae\u03c2<\/b>, Team Leader Data Science, <b>Ergoman<\/b> \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03ae \u03c4\u03bf\u03c5 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cBoost your business applications with GEN AI: A converse with your application&#8217;s data perspective\u201d.<\/b><\/p>\n<p>O <b>\u038c\u03b8\u03c9\u03bd\u03b1\u03c2 \u039c\u03b1\u03bd\u03ae\u03c2<\/b>, Manufacturing Digitization &amp; Data Management Director, <b>\u038c\u03bc\u03b9\u03bb\u03bf\u03c2 \u03a4\u03b9\u03c4\u03ac\u03bd<\/b> \u03b8\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cNext Generation Operating Model through Digital Transformation\u201d<\/b> \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9 \u03c3\u03b5 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1 \u03b5\u03c1\u03c9\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03cc\u03c0\u03c9\u03c2 \u03c0\u03ce\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03bc\u03b5\u03c4\u03b1\u03bc\u03bf\u03c1\u03c6\u03c9\u03b8\u03b5\u03af \u03bf \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03c3\u03c4\u03bf\u03bd \u038c\u03bc\u03b9\u03bb\u03bf \u03a4\u03b9\u03c4\u03ac\u03bd \u03bc\u03b5 \u03c4\u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03c4\u03bf\u03c5 AI, \u03c4\u03b9 \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u00ab\u03ad\u03be\u03c5\u03c0\u03bd\u03bf \u03b5\u03c1\u03b3\u03bf\u03c3\u03c4\u03ac\u03c3\u03b9\u03bf \u03c4\u03c3\u03b9\u03bc\u03ad\u03bd\u03c4\u03bf\u03c5\u00a0\u03c4\u03bf\u03c5 \u03bc\u03ad\u03bb\u03bb\u03bf\u03bd\u03c4\u03bf\u03c2\u00bb, \u03c4\u03b9 \u03b2\u03b1\u03b8\u03bc\u03cc \u03ad\u03c7\u03b5\u03b9 \u03b2\u03b5\u03bb\u03c4\u03b9\u03c9\u03b8\u03b5\u03af \u03b7 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c9\u03b3\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf \u03c0\u03c1\u03cc\u03b3\u03c1\u03b1\u03bc\u03bc\u03b1 \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03b9\u03ce\u03bd\u00a0\u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2.<\/p>\n<p>\u0391\u03ba\u03cc\u03bc\u03b1 \u03ad\u03bd\u03b1 \u03c0\u03bf\u03bb\u03cd \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03c0\u03ac\u03bd\u03b5\u03bb \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1<b> \u201cLeveraging AI for a smarter energy future \u2013 Opportunities and Risks\u201d <\/b>\u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03c3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5.<b> <\/b>5 \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03b1 \u03c3\u03c4\u03b5\u03bb\u03ad\u03c7\u03b7 \u03bc\u03b5\u03b3\u03ac\u03bb\u03c9\u03bd \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03ce\u03bd \u2013 \u03bf <b>\u0393\u03b9\u03ce\u03c1\u03b3\u03bf\u03c2 \u039a\u03c9\u03bd\u03c3\u03c4\u03b1\u03bd\u03c4\u03ad\u03bb\u03bf\u03c2<\/b>, Director Digital Technologies, <b>HELLENiQ Energy<\/b>, \u03b7 <b>\u03a4\u03b6\u03bf\u03cd\u03bb\u03b7 \u03a3\u03af\u03bc\u03bf\u03c5<\/b>, Head of Data Management, <b>ELPEDISON<\/b>, \u03bf <b>\u0391\u03bb\u03ad\u03be\u03b1\u03bd\u03b4\u03c1\u03bf\u03c2 \u03a3\u03c4\u03b5\u03c1\u03b3\u03af\u03bf\u03c5<\/b>, Chief Information Officer, <b>\u03a6\u03c5\u03c3\u03b9\u03ba\u03cc \u0391\u03ad\u03c1\u03b9\u03bf \u0395\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u0395\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u0395\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1\u03c2<\/b>, o <b>\u0391\u03bd\u03b4\u03c1\u03ad\u03b1\u03c2 \u03a4\u03b6\u03b5\u03c1\u03b1\u03b2\u03af\u03bd\u03b7\u03c2, <\/b>Head of Cloud &amp; Mobile Application,<b> MOTOR OIL (HELLAS) S.A<\/b> \u03ba\u03b1\u03b9 \u03bf <b>\u039a\u03c9\u03bd\u03c3\u03c4\u03b1\u03bd\u03c4\u03af\u03bd\u03bf\u03c2 \u03a6\u03b1\u03c4\u03cc\u03bb\u03b1\u03c2<\/b>, CIO, Information Technology &amp; Digital Strategy Division, <b>Metlen Energy &amp; Metals <\/b>\u03b8\u03b1 \u03bc\u03b9\u03bb\u03ae\u03c3\u03bf\u03c5\u03bd \u2013 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03ac\u03bb\u03bb\u03c9\u03bd &#8211; \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c1\u03cc\u03bb\u03bf \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03af\u03c4\u03b5\u03c5\u03be\u03b7 \u03b5\u03bd\u03cc\u03c2 \u03b2\u03b9\u03ce\u03c3\u03b9\u03bc\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b8\u03b5\u03ba\u03c4\u03b9\u03ba\u03bf\u03cd \u03b5\u03bd\u03b5\u03c1\u03b3\u03b5\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03ad\u03bb\u03bb\u03bf\u03bd\u03c4\u03bf\u03c2. \u03a4\u03b7 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b8\u03b1 \u03c3\u03c5\u03bd\u03c4\u03bf\u03bd\u03af\u03c3\u03b5\u03b9 \u03bf <b>\u03a0\u03ac\u03c1\u03b7\u03c2 \u039a\u03b1\u03c1\u03b1\u03b3\u03b9\u03ac\u03bd\u03bd\u03b7\u03c2,<span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Director,<b><span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Advisory, <b>KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1<\/b>.<\/p>\n<p>\u03a0\u03bf\u03bb\u03cd \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03b1\u03bd\u03b1\u03bc\u03ad\u03bd\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03b7 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03c4\u03bf\u03c5 <b>\u039a\u03c9\u03bd\u03c3\u03c4\u03b1\u03bd\u03c4\u03af\u03bd\u03bf\u03c5 \u0394\u03ae\u03bc\u03bf\u03c5,<\/b> Partner, Consulting, <b>KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1<\/b> \u03bc\u03b5 \u03c4\u03bf <b>\u0392\u03b1\u03c3\u03af\u03bb\u03b5\u03b9\u03bf \u039a\u03b9\u03ba\u03af\u03bb\u03b9\u03b1, <\/b>\u03a5\u03c0\u03bf\u03c5\u03c1\u03b3\u03cc \u039a\u03bb\u03b9\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae\u03c2 \u039a\u03c1\u03af\u03c3\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03a0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03ae\u03c2 \u03a0\u03c1\u03bf\u03c3\u03c4\u03b1\u03c3\u03af\u03b1\u03c2 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u00ab\u0397 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03c4\u03c9\u03bd \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03c9\u03bd \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03b9\u03ce\u03bd \u03ba\u03b1\u03b9 \u03b7 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7 \u03b4\u03b9\u03b1\u03c7\u03b5\u03af\u03c1\u03b9\u03c3\u03b7, \u03c4\u03b7\u03bd \u03c0\u03c1\u03cc\u03bb\u03b7\u03c8\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03ad\u03b3\u03ba\u03b1\u03b9\u03c1\u03b7 \u03c0\u03c1\u03bf\u03b5\u03b9\u03b4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c6\u03c5\u03c3\u03b9\u03ba\u03ce\u03bd \u03ba\u03b1\u03c4\u03b1\u03c3\u03c4\u03c1\u03bf\u03c6\u03ce\u03bd\u00bb, <\/b>\u03b5\u03bd\u03ce \u03bf<b> David Rowlands,<\/b> Global Head of AI \u03c4\u03b7\u03c2 <b>KPMG<\/b> \u03c3\u03b5 \u03bc\u03b9\u03b1 \u03b4\u03b9\u03bf\u03c1\u03b1\u03c4\u03b9\u03ba\u03ae \u03bf\u03bc\u03b9\u03bb\u03af\u03b1 \u03b8\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b1 \u03c0\u03b9\u03bf \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03ba\u03b1\u03b9 \u03bb\u03cd\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2, \u03c4\u03b1 \u03bf\u03c0\u03bf\u03af\u03b1 \u03b8\u03b1 \u03b2\u03bf\u03b7\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03b8\u03bf\u03b4\u03ae\u03b3\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03c4\u03b7\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 AI \u03bc\u03b5 \u03c3\u03c4\u03cc\u03c7\u03bf \u03c4\u03b7\u03bd \u03b5\u03bd\u03af\u03c3\u03c7\u03c5\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b4\u03ad\u03c3\u03bc\u03b5\u03c5\u03c3\u03b7\u03c2 \u03c4\u03c9\u03bd \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1\u03c2 \u03c4\u03c9\u03bd \u03b5\u03c1\u03b3\u03b1\u03b6\u03bf\u03bc\u03ad\u03bd\u03c9\u03bd \u03bc\u03b5 \u03c4\u03c1\u03cc\u03c0\u03bf \u03c5\u03c0\u03b5\u03cd\u03b8\u03c5\u03bd\u03bf, \u03b1\u03be\u03b9\u03cc\u03c0\u03b9\u03c3\u03c4\u03bf \u03ba\u03b1\u03b9 \u03b1\u03c3\u03c6\u03b1\u03bb\u03ae.<\/p>\n<p>\u0397 \u03c3\u03c5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03c9\u03bd \u03ba\u03b1\u03b9 \u03b4\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03c9\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b6\u03c9\u03c4\u03b9\u03ba\u03ae\u03c2 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03bc\u03b5\u03c4\u03b1\u03c3\u03c7\u03b7\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03cc \u03c3\u03c4\u03bf \u03c3\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03cc \u03c4\u03b1\u03c7\u03ad\u03c9\u03c2 \u03b5\u03be\u03b5\u03bb\u03b9\u03c3\u03c3\u03cc\u03bc\u03b5\u03bd\u03bf \u03c4\u03bf\u03c0\u03af\u03bf \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2. \u039f <b>\u03a7\u03c1\u03ae\u03c3\u03c4\u03bf\u03c2 \u03a0\u03b1\u03c0\u03b1\u03bd\u03b9\u03ba\u03bf\u03bb\u03ac\u03bf\u03c5,<\/b> Solutions Sales Manager, <b>InTTrust S.A<\/b> \u03b8\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03c4\u03bf \u03b5\u03be\u03b1\u03b9\u03c1\u03b5\u03c4\u03b9\u03ba\u03ac \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03b8\u03ad\u03bc\u03b1 <b>\u201cPeople and Data: The twin pillars for AI Business Transformation success\u201d<\/b>, \u03b5\u03bd\u03ce \u03b7 <b>Elena Drecheva<\/b>, Managing Director, <b>Konica Minolta Business Solutions Greece and Bulgaria<\/b>, \u03b8\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cThe Digital Imperative: Embracing AI for Business Growth\u201d<\/b> \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9 \u03c0\u03ce\u03c2 \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03c4\u03bf \u03c4\u03bf\u03c0\u03af\u03bf \u03c4\u03bf\u03c5 \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03bf\u03cd \u03bc\u03b5\u03c4\u03b1\u03c3\u03c7\u03b7\u03bc\u03b1\u03c4\u03b9\u03c3\u03bc\u03bf\u03cd, \u03c0\u03ce\u03c2 \u03c4\u03bf AI \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03c9\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bb\u03cd\u03c4\u03b7\u03c2 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2, \u03c0\u03ce\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03be\u03b5\u03c0\u03b5\u03c1\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03c4\u03b1 \u03b5\u03bc\u03c0\u03cc\u03b4\u03b9\u03b1 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2 \u03bc\u03b5 \u03c4\u03b7 \u03c7\u03c1\u03ae\u03c3\u03b7 \u03c4\u03bf\u03c5 AI.<\/p>\n<p>\u0398\u03b1 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf \u03c4\u03c1\u03af\u03c4\u03bf \u03c0\u03ac\u03bd\u03b5\u03bb \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cAI in Retail, shaping the shopping &amp; employee experience of the future\u201d.<\/b> \u039f <b>\u0392\u03b1\u03c3\u03af\u03bb\u03b7\u03c2 \u0391\u03b4\u03b1\u03bc\u03af\u03b4\u03b7\u03c2, <\/b>HR &amp; Business Services Director, <b>Nestle<\/b> Greece\/Cyprus\/Albania, o <b>\u0391\u03bd\u03c4\u03ce\u03bd\u03b7\u03c2 \u0393\u03b9\u03b1\u03bd\u03bd\u03cc\u03c0\u03bf\u03c5\u03bb\u03bf\u03c2, <\/b>CIO<b>, Metro<\/b>, o <b>\u039b\u03bf\u03c5\u03ba\u03ac\u03c2 \u0394\u03b5\u03bb\u03b7\u03b3\u03b9\u03b1\u03bd\u03bd\u03ac\u03ba\u03b7\u03c2, <\/b>CEO<b>, Public Next<\/b> \u03ba\u03b1\u03b9 \u03bf <b>\u039b\u03b5\u03c9\u03bd\u03af\u03b4\u03b1\u03c2 \u03a3\u03c4\u03b1\u03c5\u03c1\u03cc\u03c0\u03bf\u03c5\u03bb\u03bf\u03c2<\/b>, CIO, <b>Goody&#8217;s &#8211; Everest Group of Companies<\/b> \u03b8\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03bc\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5 \u03c4\u03b7 \u03b3\u03bd\u03ce\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf AI \u03c3\u03c4\u03bf Retail. \u03a4\u03b7 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b8\u03b1 \u03c3\u03c5\u03bd\u03c4\u03bf\u03bd\u03af\u03c3\u03b5\u03b9 \u03bf <b>\u0393\u03b9\u03ac\u03bd\u03bd\u03b7\u03c2 \u0393\u03ba\u03ad\u03ba\u03b1\u03c2,<span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Director,<b><span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Advisory, <b>KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1<\/b>.<\/p>\n<p>\u0394\u03cd\u03bf \u03b7\u03b3\u03ad\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5 \u0391\u0399 \u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03bf\u03c5\u03bd \u03b1\u03ba\u03cc\u03bc\u03b1 \u03bc\u03b9\u03b1 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03c5\u03c3\u03b1 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cUnlocking AI transformation \u2013 The leaders\u2019 point of view\u201d<\/b>.<b> <\/b>O<b> Ali Tahmasebi,<\/b> Director of Solution Sales, STU Lead for Greece, Cyprus, and Malta, <b>Microsoft <\/b>\u03ba\u03b1\u03b9 \u03bf<b> \u0386\u03b3\u03b3\u03b5\u03bb\u03bf\u03c2 \u0392\u03bb\u03b1\u03c7\u03cc\u03c0\u03bf\u03c5\u03bb\u03bf\u03c2<\/b>, Sales Manager,<b> IBM Software <\/b>\u03b8\u03b1 \u03bc\u03bf\u03b9\u03c1\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03bc\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5 \u03c0\u03ce\u03c2 \u03bf\u03b9 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03bf\u03af \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae \u03bd\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c9\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03bf\u03c5\u03bd \u03c4\u03b7 \u03bb\u03b5\u03b9\u03c4\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03ae \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03bf\u03c5\u03bd \u03bd\u03ad\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae \u03b1\u03be\u03af\u03b1. \u03a4\u03b7 \u03c3\u03c5\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b8\u03b1 \u03c3\u03c5\u03bd\u03c4\u03bf\u03bd\u03af\u03c3\u03b5\u03b9 \u03bf <b>\u0398\u03b1\u03bd\u03ac\u03c3\u03b7\u03c2 \u03a0\u03b1\u03cd\u03bb\u03bf\u03c5,<span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Senior Manager,<b><span class=\"Apple-converted-space\">\u00a0<\/span><\/b> Advisory, <b>KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1<\/b>.<\/p>\n<p>\u0395\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03bd\u03b1\u03c1\u03c0\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03c3\u03c4\u03b9\u03b3\u03bc\u03ae \u03bd\u03b1 \u03b5\u03c1\u03b3\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03c3\u03c4\u03bf\u03bd \u03ba\u03bb\u03ac\u03b4\u03bf \u03c4\u03b7\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2! \u039c\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03ae \u03c4\u03bf\u03c5 \u03bc\u03b5 \u03b8\u03ad\u03bc\u03b1 <b>\u201cHow AI is transforming the business of Advertising\u201d <\/b>\u03bf <b>\u03a7\u03c1\u03ae\u03c3\u03c4\u03bf\u03c2 \u039b\u03ac\u03c4\u03bf\u03c2,<\/b> Deputy CEO, <b>Ogilvy Greece <\/b>\u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf AI &amp; Digital Transformation Conference \u03c4\u03b7\u03c2 KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03c3\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b1\u03c1\u03c0\u03b1\u03c3\u03c4\u03b9\u03ba\u03ae \u03c0\u03b1\u03bb\u03ad\u03c4\u03b1 \u03b4\u03c5\u03bd\u03b1\u03c4\u03bf\u03c4\u03ae\u03c4\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c4\u03bf \u0391\u0399 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b7 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b1\u03b4\u03b9\u03b1\u03bc\u03bf\u03c1\u03c6\u03ce\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03ba\u03bb\u03ac\u03b4\u03bf. To \u03c3\u03c5\u03bd\u03ad\u03b4\u03c1\u03b9\u03bf \u03b8\u03b1 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03b8\u03b5\u03af \u03bc\u03b5 \u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b7 \u03c4\u03b7\u03c2 <b>Marily Nika, Ph.D, <\/b>Gen AI Product Lead<b>, Google.<\/b><\/p>\n<p>\u03a4\u03bf AI &amp; Digital Transformation Conference \u03b8\u03b1 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03b7\u03b8\u03b5\u03af \u03b3\u03b9\u03b1 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c6\u03bf\u03c1\u03ac \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03bc\u03b5 \u03c3\u03c4\u03cc\u03c7\u03bf \u03bd\u03b1 \u03b5\u03be\u03bf\u03c0\u03bb\u03af\u03c3\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b7\u03b3\u03ad\u03c4\u03b5\u03c2 \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b3\u03bd\u03ce\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03c0\u03b1\u03b9\u03c4\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7\u03c2 \u03c4\u03b7\u03c2 \u03a4\u03b5\u03c7\u03bd\u03b7\u03c4\u03ae\u03c2 \u039d\u03bf\u03b7\u03bc\u03bf\u03c3\u03cd\u03bd\u03b7\u03c2 (AI) \u03c3\u03c4\u03bf\u03c5\u03c2 \u03bf\u03c1\u03b3\u03b1\u03bd\u03b9\u03c3\u03bc\u03bf\u03cd\u03c2, \u03bf\u03b4\u03b7\u03b3\u03ce\u03bd\u03c4\u03b1\u03c2 \u03c3\u03c4\u03b7\u03bd \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b1 \u03ba\u03b1\u03b9 \u00ab\u03c7\u03c4\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2\u00bb \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc \u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1 \u03c3\u03c4\u03bf \u03c3\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03cc \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd.<\/p>\n<p><b>\u039c\u03ad\u03b3\u03b1\u03c2 \u03a7\u03bf\u03c1\u03b7\u03b3\u03cc\u03c2<\/b> \u03c4\u03bf\u03c5 \u03c3\u03c5\u03bd\u03b5\u03b4\u03c1\u03af\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 Performance Technologies, <b>\u0394\u03b9\u03b1\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03b9 \u03a7\u03bf\u03c1\u03b7\u03b3\u03bf\u03af <\/b>\u03bf\u03b9 \u03b5\u03c4\u03b1\u03b9\u03c1\u03af\u03b5\u03c2 Adacom, InTTrust, Officeline, <b>\u03a7\u03bf\u03c1\u03b7\u03b3\u03bf\u03af<\/b> \u03bf\u03b9 Ergoman, Konica Minolta \u03ba\u03b1\u03b9 Mellon Group of Companies. <b>\u03a5\u03c0\u03bf\u03c3\u03c4\u03b7\u03c1\u03b9\u03ba\u03c4\u03ad\u03c2<\/b> \u03b7 Genesis Pharma \u03ba\u03b1\u03b9 \u03b7 i-DOCS.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":189334,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39],"tags":[1725],"class_list":["post-189333","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","tag-kpmg"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u03a4\u03bf AI &amp; Digital Transformation Conference \u03c4\u03b7\u03c2 KPMG \u03c5\u03c0\u03bf\u03b4\u03ad\u03c7\u03b5\u03c4\u03b1\u03b9 35+ \u03ba\u03bf\u03c1\u03c5\u03c6\u03b1\u03af\u03bf\u03c5\u03c2 \u03bf\u03bc\u03b9\u03bb\u03b7\u03c4\u03ad\u03c2 \u03ba\u03b1\u03b9 250+ CFOs - techpress.gr<\/title>\n<meta name=\"description\" content=\"\u0395\u03ba\u03b4\u03b7\u03bb\u03ce\u03c3\u03b5\u03b9\u03c2 - \u03a4\u03bf\u00a0 AI &amp; Digital Transformation Conference \u03c4\u03b7\u03c2 KPMG \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1 \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03c4\u03b7\u03bd \u03a4\u03c1\u03af\u03c4\u03b7 15 \u039f\u03ba\u03c4\u03c9\u03b2\u03c1\u03af\u03bf\u03c5, \u03bc\u03b5 \u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03cc \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u201cHarness Technology \u2013 Change the\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.techpress.gr\/index.php\/archives\/189333\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u03a4\u03bf AI &amp; 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